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The Instant
Press Release
Toolkit
makes it easy to create a
press release in minutes -- even if you've never written a press
release before or tried to get free publicity from the media in
your life. Well done press releases can generate free publicity that
can transform your business. |
So simple, so easy, yet
produces professional results every time.
Forget about struggling to create a
readable press release . . . the Instant Press Release
Toolkit does it for you, and it does it right, without errors.
With the Instant Press Release
Toolkit, you can create your own professional press
releases immediately. No need to struggle trying to get it
right.
The Instant Press Release Toolkit
includes
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Instant
Press Releases
an
easy-to-use web-based software program with
8 press release templates,
customized to different situations andcoverage needs
(works with PCs AND Macs)
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Each release comes with
sample copy you can use for
inspiration
before replacing it with words of your own...allowing you to
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Instantly and
effortlessly create great looking press releases for
printing. |
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Instantly and
effortlessly create press releases in HTML format for
placement on your web site. |
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Instantly and
effortlessly learn how to improve any press release. |
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Instantly and
effortlessly modify your press release until you get it 'just
right' - no need to start over. |
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You'll also get
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A fill-in-the-blanks,
ready-to-use headline generator. The headline is the most critical
element in any release. This tool makes it easy for you to put a
"grabber" at the top of yours.
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Incredible!
"You did it again!
By using my copy of your Instant Press Release Toolkit I was able to
write a really compelling press release and I got another
radio interview from it. Keep up the great work."
Harry Husted,
Computer Consultant
"ECSTATIC!"
I purchased your kit in January and used
it to send a press release...Much to our elation, a two page article
with photos was in the next issue of the Taos News.' We were
ecstatic. In March, we did it again, this time a full page
with full color photos! Two attempts with your kit, two wildly
successful articles, and this after countless efforts over the past 6
or 7 years. Thank you! I'll recommend your kit
to everyone!
Katherine McDermott
Angel Fire ArtSpace, LLC
Angel Fire, New Mexico
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But that's just part of the Instant
Press Release Toolkit.
You'll also get access to
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The Instant Press Release Toolkit
Media "Hit List"
and
Press Release
Resource Center
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Are you confused and frustrated because you don't know where to
send your press release?
With the Instant
Press Release Toolkit, you don't have to try to figure it out
for yourself.
You'll get access to
dozens of resources you can use to decide how to distribute your
release, including
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A huge media database.
You can easily find information for newspapers, magazines, radio and
TV. Search by city, state, size of market, and more. Includes
13,000 stations, 8,000 publications, 3,000 sites and networks.
Throw away the Yellow Pages! |
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Quick links to dozens
companies and services that will write and distribute your press
release for you. |
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Where to post your
press release for free on the internet so it can be seen by
thousands of people who are interested in your industry |
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I've sold the Instant Press Release
Toolkit as a stand alone package for as high as $97, and I
believe it's worth ten times that much.
But because you found
me by surfing the internet, and you
don't know anything about me, I REALLY want to win
you as a new customer
So
I'll also give you these free CD
bonuses
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Three
Get Free Publicity Through
Press Releases
Audio CD Programs
Three hours of
tips and tactics that will show you how
to find just the the right angle, giving your press release the
kind of sizzle that makes the media want to "eat it up." |
CD Program #1
Publicity Angles: How to Convert Your
Press Release from a "Yawner" To A Winner
Recorded one hour teleseminar with
PR and
publicity expert Marcia Yudkin
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The
biggest misunderstanding people have about publicity angles |
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Sure-fire
angles that have the greatest chance of getting media pickup |
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How much
of the angle you should reveal in a press release headline |
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How you
get coverage even for really boring news |
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The most
important advice for anyone who's racking their brains trying to
come up with an original angle |
CD Program #2
Five Tests Every Press Release Must Pass
2 hour teleseminar -- George McKenzie
interviewed by David Frey
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Who
really has the power to make decisions about what gets
covered and what doesn’t -- and how to influence them in a
positive way |
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How
reporters are judged by their bosses, and how you can use that
information to get better results from your press releases |
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Why it's
better to call it a "news release" than a "press release" |
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How to
take advantage of current news events and hot topics so that you
get publicity for yourself or your product in the process |
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The one
obvious step most people never take which will get them keep
invited back over and over |
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Why the
press release you send a radio station must be different than
what you send to TV or newspapers |
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How to get reporters calling you and asking for
your help with story ideas
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CD Program #3
How to Get Free Publicity Through
Online Press Releases
With David McInnis, CEO, PRWeb.com
and
Press Release Distribution Experts
Don Crowther and Marc Harty
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"THANK YOU SO MUCH..."
"Thank you so much for sharing your
tips and marketing techniques with me. Your techniques have
landed me on a morning show and in the newspaper."
Lisa Monique Joseph
www.hostagegirl.com
"TRULY A GOLDMINE!""
"George, I just wanted to thank
you... Within three days of your package arriving, I have
already tripled my investment. You helped me book myself for a
twenty minute interview on a radio show heard in 81 markets.
This is truly a goldmine. Thanks again George."
Dan Schultz
www.lightenupradio.com |
Act immediately and receive the
following additional bonuses
I
truly want to convince you that investing $97.00 in The Instant
Press Release Toolkit will be money well spent. I'm also going
to offer these additional tools:
2 Individual
Special Reports
that Explain, in Detail, Key
Concepts and Tactics for Getting Free Publicity
through press releases
Sometimes simply listening to concepts
aren't enough to solidify them in your mind so that you can readily
put them to use. So I've taken several important strategies and
developed special reports for each that explain in detail the concept
and how to implement it.
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Often-Overlooked Reasons To
Distribute A News Release
There are dozens of
reasons to send a press release--but how many of them can you
name? Here's a resource that will help make sure you never
miss another opportunity to get your message "out there." |
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14 Real Life News Releases
and Critiques
You'll see some
releases that are really good...and some that are really bad.
I'll analyze them all for you, line by line, so you'll know why
one gets coverage--while others bomb. |
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A CALL FROM...PEOPLE MAGAZINE
"...After receiving my email a columnist called me and...asked
me if I would submit a paragraph or two about the current stock
market. This ended up with my picture in the Sunday edition
along with my market outlook.
It gets better.
About a week later I got a phone call from another reporter who
was doing a story on Google and interviewed me for (once again)
their Sunday edition. In that article it quoted me as well as my
firm.
It gets still better.
A few days later I get a call from a reporter from People
magazine. She interviewed me and I ended up being quoted in an
article that People magazine did on Google... Last week I got a
call from the same reporter that I originally emailed for the
Google article. In my conversations with this reporter he
remembered that I attended
Arizona
State
on an athletic scholarship and was doing an article on the
Olympics and wanted to write about how sports helps in business.
I had to email him an old picture from my playing days and my
interview is supposed to be in the paper this week."
Tom Delnoce
BG Associates
Phoenix, AZ
"BTW...I have now been approached to do a 1 hr live financial
talk show on a station here in Phoenix."
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Order
The Instant Press Release Toolkit
For $97 by Clicking Here
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Each of these CDs is a
recording of a teleseminar or interview program that normally costs
$29.95
Are there other ways to get the this
level of information?
A number of companies offer very good "Free
Advertising" or "Free Publicity" seminars. They cost $200-500 a day on
average. Some cost WAY more than that. Don't forget, you'll have to take a
day "off" and you might have to travel and buy yourself a meal or two.
You could hire me or another media professional
to come and do a workshop for your company or association. My rate, which
is about average, is $7500 a day.
You could hire me or another media professional
for individual consultations. Going rate for this kind of service is about
$300 per hour.
You could seek out media pros like those I’ve
interviewed, and pick their brains yourself -- if you could get access to
them.
The best possible deal is to order this package
for only $97! That's about
what it would cost to hire a qualified consultant for about 30 minutes.
To Make Your Decision Easier, Here's My No-Way-You-Can-Lose,
100% Risk-Free Money-Back Guarantee
Here's where the rubber meets the road. I'm so sure you'll be delighted with
this package that I'm offering you a risk-free money-back guarantee.
Do
you think I would dare extend such an offer to you if I wasn't absolutely,
100% sure that you'll be more than happy with everything you get?
Listen, if you're not, I DON'T WANT TO KEEP YOUR MONEY. Please tell
me so that I can give back every cent that you paid for the manual.
You
don't have to tell me why you're sending it back. You don't have to try out
any of my strategies. You don't have to prove anything to me. It's
simple. If you are not delighted ecstatic with
the all this material, I'll give you your money back, no questions asked.
Period!
If
you've read even a few of the testimonials from other people, you'll know
why I'm so confident about the value of this product. If you haven't yet
read what people are saying, then take a moment to look in the column on the
left right now.
Here Are Three Reasons Why I Priced This
Huge Combination of Multi-Media Tools
at an Affordable $97
FIRST REASON:
I want you to be absolutely overwhelmed by the amount of
information and tools included in this kit, compared to the investment I'm
asking you to make. I want you to be so impressed with this program that
you'll go out and tell all other business owners and entrepreneurs you know
to invest in it as well.
SECOND REASON:
I truly wanted to make this package affordable to every everyone who
needs it. After paying thousands of dollars in for commercials, classified
ads, or even other "free publicity" programs, the last thing you need is to
pay another thousand dollars to learn how to get the attention of the
media. Compared to the cost of other courses, $97 is an absolute steal!
THIRD REASON:
I wanted to make sure that you have an IMMEDIATE PAYBACK from what
you get in this package. I guarantee that after you implement these
strategies and use these tools that you'll get enough business to pay back
your investment in this program three-fold. At this price point, it's a
"no brainer."
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THE NAME IS A
COINCIDENCE, THE RESULTS ARE NOT
Hey George,
I thought that you would get a kick
out of this! My husband Steve Rice bought your program for me...I
have been using a lot of your tips...and following your plan...ALL
the other Artists and the ARTV Staff are asking WHO is doing my PR
because I am all over the internet...I come up MORE than when you
type in ARTV on the major search engines!!! The press keeps
calling ARTV asking about me!!! It is so cool....
ARTV hired a PR
Firm. ARTV paid them $200,000.00! Guess who called me today
to ask about my PR????? Yep! ARTV's PR firm!!! Ha! Ha!!! Can
you believe it???? They wanted to pick MY brain! I didn't
disclose anything...For $200k THEY SHOULD TAKE CARE OF IT...Don't
you think?
My painting prices have gone up 500%
in the last six months....and I have waiting lists for my
work...The analysts are telling me that after ARTV airs on Network
Television spotlighting several artists (me being one of them)
for 2 hours to the American Public...The exposure will be
astronomical for my career....I am so excited!!!
McKenzie Rice
Professional Artist
www.mckenziegallery.artroof.com
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"HUGE ORDER!"
"I am a hat designer.
I wrote a press release remembering
to include Who, What , Where, Why When. I sent it off to our local
newspaper, they ran a story and even sent a photographer over to take
pictures. This was great exposure and did increase sales...
However the piece won me more than exposure.
I in turn emailed the article to 3M the makers of the reflective strip
who though it was a great way to use their product and in turn they
placed a huge order. They bought hats and headbands featuring the
reflective strip for all their employees and gave them out at their
Christmas party."
Linda Finstad
Hats by Emmanuel
6756 - 31A Avenue
Edmonton, Alberta
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Total retail value of all these
resources if you bought
them separately exceeds $300.
But they'll be yours IMMEDIATELY in
this special introductory offer
for just $97.00
(plus $3.95 shipping)
Order Now
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This is "cut-to-the-heart-of-it,"
time-tested, proven, practical information that will |
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generate an
astounding increase in prospects -- giving you more customers
and more sales without more cost |
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give you celebrity
status with customers & prospects -- you won't need to spend weeks
or months building up their trust in you |
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leave your befuddled
competitors wondering how you do it as you get all the new
customers -- and probably some of their old ones |
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Yes, George, give me immediate
access to all the tools and resources in The Instant Press
Release Toolkit. I understand that the press release
templates, the Special Reports and and digital audio of all the
interviews will be available within seconds--AND I'll also receive CD
copies of everything by mail shortly thereafter.. |
Click
here now
and you can begin using
The Instant Press Release Toolkit
in seconds
Thanks for your consideration, and for taking
time to read this.
Yours truly,
George McKenzie
P.S. I've heard it said that only 15 percent of
all marketing works. The trick is, figuring WHICH 15%. If that's true, it
means 85 cents of every advertising dollar is wasted. Use the
techniques and strategies you'll learn in this book and you'll never have to
fret over that 85% again.
P.P.S. Time is money, right? Use the
information in Inside Stuff and you'll
dramatically shorten your sales
cycle and boost your closing ratio so
you can make more money in less time.
Order Now
George McKenzie
and Associates
and
Mastermind Learning
Systems
2727 Cobden St.
Pittsburgh, PA, USA
15203
412-606-3227
To contact George
McKenzie,
click here
or email
george@get-free-publicity.com
Affiliate Program
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From the Desk of Former TV News Anchor
Why then, are people in the
media totally ignoring your press releases?
"I
have read a couple of press release books in the past
but none of them gave me real-world advice from
the vantage point of the media producer, the
person "behind the desk." For example,
your tip on about how to find a local angle has
helped me in writing my first news release. I
specifically used your "piggybacking" technique,
which allowed me to write a dynamic and
interesting release WITHOUT having to come up
with any "news" of my own. That was genius! 
Paul Heier